1/1: Interview with Mark Rogan Owner/President of Honey Advertising
on Monday, August 23, 2010
Hi Mark! In a galaxy far far away we worked together when you were with Stein Rogan + Partners as EVP/ECD, and I was your Traffic/Production Supervisor. Though you and Tom Stein had the marketing foresight of the “Internet” long before most, I came aboard at the tail end of the dot com boom, about a year before it all went BOOM! I think it’s a great time to meet up again – at the beginning of the true integration between traditional Advertising and Social Media – and from following you on Twitter, as well as keeping up with your website, I think you can offer some great insight, maybe even a little foresight if I ask the right questions…
So with all that being said…
DC: WHO is Mark Rogan and what does he do?
MR: I’m a lion tamer. Actually I got that from MadMen (big fan). Let’s see…
I’m a 54 year old advertising veteran who started in this business shooting photostats for JWT in the Greybar building. So to say I came up through the ranks and know a lot about every aspect of this really nutty business, would be an understatement. Today I own and manage Honey Advertising. At Honey we’re focused on traditional brand building, but we’ve become experts in overlaying social media and some powerful technology, to take full advantage of what’s going on in marketing today. I’ve been married for 33 years have two great kids, a German Shepherd Dog, 3 cats and play guitar in a band called “My Fellow Prisoners”
See full interview at: 1/1: Interview with Mark Rogan Owner/President of Honey Advertising | PrintMediaCentr.com.